selling real estate Archives - Page 2 of 4

Tips For Writing Real Estate Descriptions Buyers Love

It is easy to criticize a real estate description than to write one. Few people can write masterful descriptions yet they are responsible for sales. They bring images and videos to life, enticing buyers to make the decision. Writing ‘2 beds and 4 baths’ will not sell your property.

The good news is that real estate descriptions are the easiest to write. It is about choosing the right words that can speak to the heart of the buyer. It is also about positive vibes and knowing when to call to action. Here are excellent tips that will turn you into the next real estate mega-seller.

Start with a strong headline

The exterior is the most important selling point. It gives an idea about the neighborhood. Notice that people can always change the interior but can only do so little about the outside. The picture of the exterior is strengthened by a captivating headline.

A headline like “A Beautiful 4-bedroom bungalow in a Fenced Compound at Brooklyn Drive” says almost everything a person would want to know about a house. The buyer will now want to know about the available space and price. The headline will capture the attention of anyone looking for a 4-bedroom house. It also promises a beautiful house. The mention of fenced compound points at security. These are factors that push the reader to now ask for the price.

Be specific and accurate

It is exciting to search for a home. However, flipping through tens and hundreds of them can be tiring and time-consuming. Whenever you leave important information, your description raises a red flag. The buyers move on very fast in search of more serious sellers.

Include the details of what people look for when buying houses. Capture the number of bedrooms, bathrooms, square footage, and the location. You can take it further to include the type of wood used on the floor, the washers, and dryers installed, and ovens. While you provide information on installed appliances, avoid those that are old and would require replacement. More and accurate information lets you pass as genuine.

Say what’s unique

Houses come with minor and attractive elements that would be of interest to buyers. Most of these details are invisible in photos. However, they hold the potential when selling your house. It could be an electric fireplace in the living room or shelving in the closet. Give such features the prominence they deserve.

The rise of smart homes offers an opportunity to showcase more. People are looking for better space utilization and the infusion of technology. Talk about smart locks, lights, cameras, and doorbells. Such minor but unique details make a huge difference in your sales.

Talk about your neighbors

What can people see in the neighborhood? Are there schools, malls, dams, or parks? Such amenities give an idea of the lifestyle the buyer can expect to live.

The best real estate description is one that causes the potential buyer to imagine living his dream life. It offers enough details to arouse curiosity. Provide a call-to-action and wait for inquiries on the other end.

Author Bio

Adrian is an expert digital marketing writer, having worked in the industry for more than 5 years now. He also offers US essay writing services online to guarantee the best college experience for students. Flex is passionate about digital presence for businesses and will help you to keep your brand on top.

How to sell commercial real estate

Whether you are a broker or a property owner, to sell commercial real estate is not what it used to be as there can be many surprises. Investors view the commercial property as an investment machine aimed to generate income. If the numbers add up, there is a possibility for a bidding war. And if not, the sale may not be that easy.

Getting yourself prepared can make a great difference between being stuck or creating a favourable property sale. However, the best way to get started is to make the property as pleasantly engaging as possible to give prospects a great first impression. An abandoned commercial property for sale can discourage buyers, thereby affecting the sale price.

How do you want to sell commercial property?

Sell commercial real estate without a broker

While it is unusual for owners to sell commercial real estate by themselves, we cannot rule out the fact that it is possible. Some may have rich experience in commercial properties and are sure to complete the deal without an agent. Others may simply want to maximize their proceeds by circumventing the broker commission.

Whichever way, note that a lot is at stake with commercial real estate sales. Also, the process is complex to finalize. If you have decided to sell by yourself, you will be the one in charge of the entire transaction process, from listing your property to finding potential buyers, communicating with them, finalizing the paper works, inspection, hiring a lawyer etc.

Commercial property for sale using a broker

The activities involved in selling your commercial property by yourself can be hectic and time-consuming. Thus, finding a reliable commercial real estate company who has your best interest at heart can save you a lot of hassle.

They will take over all the processes and help you sell your commercial property quicker. Beyond these, they will help to determine the proper worth of your property for the current market conditions. This is saving you tons of research time.

Rather than relying only on the conventional marketing approaches, professional brokers have an established network of investors and brokers who may be interested in buying your property. They will present your property directly to these prospects, which significantly increase your chances of getting a competent buyer promptly.

You get many benefits when you employ a broker to help with your property sale. But just like with other industry, it is important you do research before deciding on a brokerage agency. Like this you get the best deal for your property.

Bio

Our Property under 20k team are the founders of www.propertyunder20k.com and www.listproperty4free.com with the goal to search the cheapest real estate in the world and make it easy for others to find. The team is made up of landlords, real estate investors, architects and builders from several different countries. We just love to have a good strong cup of coffee while we write our experiences in this blog.

Image by F. Muhammad from Pixabay

Home Staging Like a Pro to Attract Millennial Buyers

According to Realtor.com’s 2020 Housing Market Predictions, millennials or those born between 1981 and 1996 are going to buy the most houses during the year 2020. So, it’s a good idea to target your listings to millennial homebuyers. However, you may not be able to sell homes to millennials with the same old staging ideas. You need to understand what they expect from their future homes and stage your properties accordingly.

To make it easier, I am sharing some home staging ideas as per the millennial home buying trends that will help you stage the perfect home for your potential millennial homebuyers.

A Practical Home Office

Millennials usually prefer self-employment. And, more often than not, they like a small, secluded office in their homes. Moreover, remote working is trending. So, even if you’re listing a compact home, try and incorporate a subtle office design when staging the property. Add a desk, a few books, some stationery items, an LED table lamp, a comfy chair, a rug, a plant, and top it off with some wall artwork. Minimal and attractive décor like this will highly attract millennial homebuyers.

Furnishing that Wows Millennials

Millennials prefer a tasteful mix of traditional and modern when it comes to furniture. They like furniture that makes a statement without being over the top. So, go for minimal, contemporary furniture pieces. Add a pop of color with throw cushions and curtains. You must steer clear of wall-to-wall rugs. Natural wooden flooring will accentuate the simplicity of the space and also make it look more spacious.

Also, any buyer would be more interested in the selling point of your listing. So, make sure the fireplace, moldings, kitchen storage, etc. are attractive.

Relaxing Outdoor Spaces

In a survey by Better Homes and Gardens, 77% of millennials who participated said that they want their outdoor space to feel like a retreat where they can relax. So, it’s a good idea to give the patio, porch, and balcony spaces equal attention as you would give to the interiors. You can add wicker chairs with some throw rugs and cushions or go for rocking chairs to give the space a proper outdoorsy flair. Don’t leave out the greens; the greener, the better. To complete the décor, add a coffee table and place a couple of magazines.

Smart Home

Millennials are used to getting anything with a tap on their phone. Imagine offering them a home that understands their habits. They would love a home with modern capabilities, such as voice assistant, keyless entry system, convenient USB outlets, IoT-operated appliances, etc. You can always add these costs to the pricing.

Game Room/Gathering Space

Every millennial buyer would love either a game room or a lively living space. You can get creative and mix these two together to show the potential of the home to adapt to the whims and fancies of the buyer.

One most important trend that you need to look out for, if you’re trying to sell homes to millennials, is the use of technology in real estate. Virtual home staging or 3D home design has gained massive popularity because of its advantages over traditional staging. But before we go into that, here’s a small definition of virtual staging to brief you:

Virtual staging can be referred to as online interior design, in which your property is staged virtually in pictures without the staging furniture. Most buyers, especially millennials, prefer viewing the property online so that they can shortlist without going to showings unnecessarily. This makes virtual staging a practical solution. Moreover, it has some added benefits:

Virtual home staging costs way less than traditional staging. You do not need to buy or rent furniture, which will tremendously save costs.
You will save on the cost of manpower for furniture installation and the cost of photoshoots.
Cost of minor fixes in photographs such as fixing broken doorknobs, window glasses, flaky paint, etc. will be covered.
With online interior design, you can customize home staging as per different listings and people.
Vacant staged homes are the hotspots for burglars. With virtual staging, you will eliminate this risk.

If you’re looking for the best in class virtual staging services, Styldod is your ultimate destination. Get in touch with us to find out how you can leverage our solutions and sell your property quicker with great return on investment.

Author Bio:

Rahul Agarwal is the Co-founder & Chief Business Officer at Styldod, where he has taught a computer to do interior design! Styldod provides the most hassle-free & inexpensive virtual staging solutions for real estate agents so they can sell their listings faster, and for higher prices. Rahul was also a co-founder of Mebelkart (which is acquired by Ask Me). He’s your everyday IIT Kanpur nerd who pushes the boundaries with his innovative entrepreneurial stints and is also a sound startup investor & advisor. Rahul attributes his success as a professional to the discipline he has learned from his district hockey days, being a swimmer and a gym enthusiast.

5 tips – selling overseas real estate on an international market

Selling overseas real estate to an international pool of clients is a completely different game all together. You know better than anyone that this means to get your property in front of your ideal client in their home country.

Selling overseas real estate – How can you possibly do that?

It can be a mine-field when trying to create an effective strategy when you are marketing your property online. What website will the possible buyer look at? Is there a website where you can offer your real estate to the whole world? Of course, almost every website can be visited from all over the world but would it be popular enough in the country of your ideal client?

1 Get the right real estate portal that is specialized to promote to international clients

In fact, the services of many huge website portals only available to the country they are located in. Realtors with international listings usually are not allowed to list them. Even if one allows it, their focus is not on helping real estate agents to promote to an international audience.

Check out one of our property portals that not only performs extremely well but also will put your ad on a world map, making it easy for international buyers to find it.

Register with them and benefit from a range of services that will help you buy, find, sell or rent international real estate.

If you are looking for overseas property yourself but you are on a limited budget, check out this website https://www.propertyunder100k.com/ and find lots of bargains below 100k.

2 Use a sales platform that is internationally known

There exist platforms that facilitates the sale of real estate between third-party buyers and sellers. This is a very good way to get good leads. One example would be eBay. Maybe it is not available in your country or the real estate section is restricted but once you have an account in eBay you easily can use it on eBay sites of other countries.

Another good website were you can list your property is https://www.listproperty4free.com/

3 Use Social Media to promote your overseas real estate

Probably you heard this many times – no matter what you want to promote – use social media. Used in the right way you are no beating in the air but actually getting some real results. Actually, it might be even easier to find the right audience for your property. In Facebook for example, you can enter your real estate in the market place and promote it in related groups. And the best of all, it’s all free. Just takes a bit of your time.

4 Make the best impression

I can’t stress this enough. When selling overseas real estate, the first impression – which will probably be when someone looks at your ad – is the most important. By this someone might decide to make contact and come for a viewing. How can you do this?

Present your property in the best light, tidy up, declutter do what it takes to give a great feel to the place and very important – do professional photos.

That’s making a good impression from a visual point of view. Also, put some work in an appealing text to describe your real estate. Mention the best features of it and it’s potential. Especially in an overseas real estate it makes sense to tell a bit about the lifestyle too.

5 Be flexible with payments if you can

Sometimes it is already hard enough to get a mortgage for a first home. If you like to get something abroad it gets even more difficult. Therefore, you will have more possible buyers if you can be flexible with your terms of payment.

Bio

Image: Image by Gerd Altmann from Pixabay

Home Improvements You’ll Never Regret

When it comes to home improvements, there are some that surely will last a lifetime.

Home Improvements

Sitting in an apartment that was built when I was born, I wish the builders already had thought about some extras instead of going for the minimum standard. But on the other hand, I probably would not appreciate some changes as much. Although it’s impossible to predict the future there are a few enhancements that surely will give more comfort, sustainability and even increase the value of your home. So, no matter if you’re ‘dwelling or selling’, here are some areas that are a safe bet.

Windows

By replacing old windows with high-quality double-glazing windows, you are adding energy efficiency along with security to your home. Needless to say, it makes your house so much more comfortable, they look good and sometimes they are also easier to clean – depending on how your old windows looked like. This is definitely something you will love.

Heating

Did you know that upgrading a home’s boiler and heating system has the highest return of investment when it comes to increasing a property’s value? At the same time, it is even more cost-effective than other renovations and refurbishments.

Best is to combine the fitting of new heating equipment with other improvements, such as replacing old windows, sealing the entrance door and insulating the roof. In doing this, you can see your energy savings begin to show.

Electrical

Extreme temperatures can put an extra burden on your home’s electrical system. If yours is already older it would probably be a good idea to have it inspected and at the same time the electrician can advise you on electrical improvements you can do.

Getting the right lighting in your real estate is not only saving electricity but it also puts your home in the right light. With the right light fixtures you can cater for the right mood and set an ambience everybody loves.

No-Cost Home Energy Upgrades

Some countries help homeowners to make energy saving upgrades. Whether you rent or own, you could be eligible to receive free energy-efficient home improvements or get some financial help. It surely is worth to look this up in your country before you start your home improvements as this can really make a big difference in your budget.

Are you still looking for your own DIY project? Have a look at homes for sale that need renovations on https://www.all-real-estate.com/derelict-properties-for-sale

Or you just finished your home improvemets? Let us know how did it go in the coment below. If you are thinking to sell it, you can list it with us for free.

If your home improvemets are very extensive you might wonder where you can stay in the meantime. I know some who put a mobile home in the backyard allowing them to live hassle free until works were finished. In that case you might like to look up some mobile homes for sale.

Bio

Image: Image by Pexels from Pixabay

Smart Home – what does it mean?

We encounter the expression “smart home” everywhere today. But it means much more than clever refrigerators and intelligent lighting. Smart home is when your house “thinks” and makes your everyday life as easy, safe and pleasant as possible. Thanks to a smart home, you save precious time. Smart devices organise annoying routine tasks for you. The goal is comfort, entertainment, energy saving and security.

Smart Home how does it work?

The principle can be summed up in the following; Various electrical devices and sensors are interacting and communicating with each other. Often, you can control Individual devices and even entire systems remotely. In this way, a simple and complex process can be automated.

How does the communication work?

Lying by the pool and starting the oven with a roast for dinner? Or making a coffee while still in bed with your smartphone? With Smart Home, such comforts have long ceased to be a vision of the future. At home, the devices communicate using standards such as WLAN, Bluetooth, KNX data cables or even directly via the power line.

All are proven standards and almost all current smart home devices and systems can be installed and operated very easily today – via an integrated display, smartphone, tablet or even a voice control.

Which devices can be controlled in a smart home?

In principle, every electrical device and system can be controlled smartly. Therefore, it is often possible to optimize comfort, safety or efficiency at once. Lighting, heating and air conditioning systems are typical areas of application for smart homes such as controlling canopies, blinds and shutters. Entire lighting concepts can be conveniently controlled and automated.

A message on your smartphone as soon as your laundry is finished?

Thanks to Smart Home, this is not a problem.

But it gets even better, entire home security systems can be controlled as well. While you are away, it is very easy to check that everything is fine at home using your smartphone. If someone rings at your door you can even see who it is and answer at the intercom. You simply access your intercom and cameras at home via the Internet.

Want to buy or sell your home? List it with us today.

Bio

Homes are still selling despite Covid-19

As latest numbers are in, there is a wave of relief going through the real estate sector. The good news is, homes are still selling.

No doubt, the covid-19 virus will have severe consequences on the real estate market, but it seems with low interest rates people are still buying homes.

All over the world people have lost part of their income due to the coronavirus pandemic.

The first shock

When the coronavirus hit the world most of us were under shock. I never spend so much time to watch the news than the first weeks of the coronavirus pandemic, always checking the latest numbers. After a couple of weeks though we kind a got used to it – although there are still moments when the whole situation seems incredibly unreal.

It is true that we also saw a decrease of visitor to our website for a couple of weeks but we are happy to say that all numbers are back to normal now. People are still interested in good real estate deals and they didn’t give up of buying homes.

Homes are still selling – a home is one of the basic needs

One reason might be that people became more aware of their “needs” rather than their “wants”. Staying at home and trying to keep everybody in the family sane has shown many the importance of having a home that has everything they need. Having a home definitely is a need. Even if someone needs to downsize and move to a smaller more affordable home it still means that there is movement and therefore home sales are happening in the real estate market.

Challenge to close the sale

In some countries it has become more challenging than in others when it comes to closing the sale legally. With solicitor and notary offices closed or not fully operational this is really a challenge. But surely, as some countries have already started to lift their covid-19 lockdowns this will just be a matter of time.

Time for new ideas

All these new challenges truly have given fuel for new ideas and innovations to simplify the home buying process.

Stuart Miller from Lennar Corp., one of the USA’s largest homebuilders, said they are working on new ways for buyers to buy houses, including through the company’s digital programs as well as drive-through closings, where homebuyers can close on a home through their car.

Positive Outlook for Real Estate

To know that homes are still selling is really good news. It helps us, home buyers as well as sellers, to see the future more optimistic. It’s been a nerve wrecking couple of weeks, even months for some. For me it was great to see how quick real estate agents adapted to the new challenges and finding alternative ways of showing homes to interested buyers.

Keep up the good work.

Time of opportunity for a real estate investor?

The covid-19 outbreak has affected every industry. As new unemployment numbers come out it leaves people speechless. There is no guide book for times like these. Some real estate investor may see a opportunity to hunt for real estate offers.

Many home owners didn’t have the money to pay their mortgage this month. Also, many tenants could not pay their rent as a result many landlords are in trouble to make their mortgage payments. Looking at the current mess on the real estate market many see this as an opportunity for property investors. Some already speak of a real estate recession.

But not so fast

Of course, we can already start thinking about possible consequences for the real estate market. Nevertheless, we need to keep in mind that we don’t know yet what exactly we will have to face as this covid-19 pandemic continues.

A possible scenario

One scenario would be a compressed but normal recession and it would probably look a lot like the 2008 recession, but quicker and deeper. Of course, it is not difficult to imagine other set-ups where a larger disaster awaits.

There is not much else you can do than to…

Stay positive

We should not forget that the real estate market moves very slowly, and the covid-19 pandemic is still young.

It is very unlikely that all of a sudden people will sell their homes for next to nothing. Even if home owners get under pressure because they can’t pay their mortgage anymore, we need to keep in mind that this will happen to thousands of people – most probable they will receive some sort of help to prevent them from losing their home.

Time of opportunities

No doubt, there are and there will be more opportunities for a real estate investor. This is a good time to go hunting for real estate bargains.

Real Estate Investor to the rescue

At the same time, nobody feels good about taking advantage of disaster. Therefore, it has to be noticed that many will be happy to find buyers quickly even if it means to sell for less. A real estate investor may be able to give exactly that help that the home seller needs at this time.

Find great real estate offers on www.propertyunder100k.com

Less new home listings

Spring is naturally a time when sellers put new home listings for sale as more people are looking for a house to buy. Home sellers hoping to take advantage of the buyers new born enthusiasm after the winter period. But this year, new listings dropped significantly in March and early April as the Covid-19 outbreak embraced the globe.

Real Estate Portals report less new home listings

Zillow, inc. reported yesterday that newly listed homes in the U.S. were down 27.1% from a year ago in the first week of April. They reported that the number of newly listed properties usually increases in late March and early April as home buying season starts. This year it’s been quite the contrary as many states have suggested or instructed people to stay at home. New listings in the U.S. have fallen 19% from the beginning of March.

No surprise

We can see the same trend happening on our website with international real estate listings. The number of new listings dropped slightly as well as the number of people who made enquiries about real estate offers.

It is totally understandable that people had other things on their mind than getting a new home. Nevertheless, after the first weeks past we can now see that the number of enquiries is slowly coming back to normal.

Social distancing cooled the real estate market

While the covid-19 outbreak and the resulting social distancing have cooled the real estate market considerably, it isn’t completely motionless. Buyers, sellers and real estate agents have started to change their activities as they adapt to public health requirements. They make 3D Home tours available or make home viewings via video conference.

Therefore, it seems like a good time now for all home sellers that are in a wait-and-see-mood to get their home for sale out there.

Need for new homes is still there

Although there is a particularly strong wait-and-see pattern similar to what happened during past pandemics we can see that customers still interested or actually needing to buy a new home even if they are not going to walk-throughs or able to close on transactions in person. Especially smaller and cheaper properties are in high demand.

List your home for sale

If some predictions turn out to be true and house prices will fall dramatically due to the covid-19 outbreak wouldn’t it be better to sell your house today rather tomorrow?

Don’t wait any longer, list your home for sale today.

Real Estate After Quarantine

This temporary quarantine made many people think about their values and goals in life as well as their work situation and their homes.

Although, this isolation is only temporary, life itself has always and will continue to change.

Our social interactions will be different for months, if not years to come. Our economies will eventually grow again, but the way we do business will have progressed. This is true for real estate as well.

Next time I like to quarantine on a tropical island…

One thing is certain, everybody needs a place to live, therefore real estate will always be needed. As much as everybody would like to improve their homes to be able to quarantine in style in case this happens again, it has to be considered that the financial situation of most people changed. Therefore, the housing market needs to adapt. Cheap real estate will be needed more than ever before. “Cheaper” meaning more cost effective.

This of course can mean that people have to downsize or reconsider what they really need in their home – simply back to the basic needs.

“Cheaper” doesn’t mean uglier

It’s true that many houses for sale that are on the lower end of the price range don’t look too good. But to be honest most of them only need a little bit of TLC and they can be a cosy home.

If you need to downsize, why not sleep on a sofa bed in the living room?

How can real estate agents adapt to this new situation?

You as a realtor can continue to do what you are really good at – be there for your clients and understand what they need in their circumstances. This is a new situation for all of us and for some it may be hard to adapt. Maybe some can’t picture themselves in a smaller, simpler home.

Whatever step someone needs to take, you can be there to help and make this a good experience.

What exactly does this mean?

You have to think outside the box, but yourselves in the buyer’s shoes. It maybe time to rethink how real estate deals where done in the past and see new ways that can make the whole process simpler, more time effective and more cost effective.

Will you go with the flow, let the waves take you wherever they go, or will you build a ship and go your own way?

Pick your boat and get on your way.

What is your idea of real estate after quarantine? Leave a comment below and let us know what you think.